Group President, Publishing Director,
Target Marketing Group
Peggy Hatch, Group President and Publishing Director of the Target Marketing Group began her direct marketing career as a freelance copywriter. With her husband Denny Hatch, she founded the Who’s Mailing What! newsletter and archive service in 1984. Acquired by North American Publishing Company (NAPCO) in 1992, Peggy leads one of the four business groups at NAPCO that includes Retail Online Integration, Target Marketing, FundRaising Success, eMarketing + Commerce, Publishing Executive, Book Business and Direct Marketing IQ.
The Who’s Mailing What! brand is alive and well and recently re-launched as a massive online archive of both direct mail and email campaigns in a new easy-to-use platform. www.whosmailingwhat.com
One of her big claims to fame is her career as a competitive curler and serving as the Team Leader for the 2006 Winter Olympics in Torino, Italy. Other passions include her husband of 40+ years, travel, music and entertaining.